The trick isn't so much creating the right thing; the trick is finding the right networks.
Jonah PerettiThe world needs sustainable, profitable, vibrant content companies staffed by dedicated professionals; especially content for people that grew up on the web, whose entertainment and news interests are largely neglected by television and newspapers.
Jonah PerettiYou don't want everyone to see a piece of content. You want the people who are really excited about the content to see it.
Jonah Peretti