In a lot of ways I think food is starting to take the place in culture that rock and roll took 30 years ago.
Jonathan GoldI'm lucky to be in food at the moment, because we're living in a time where so many people are obsessed with it. People will go to food festivals now, and argue over the merits of a taco for hours. It's about the people who deeply care, and want that exchange of ideas.
Jonathan GoldAs a writer of criticism, the consumer thing is the least interesting thing, but as a critic, the single worst thing you can do is send a reader to waste time and money on something - even if it's something you personally love. You have to indicate the reasons why you love it and they'll hate it.
Jonathan GoldIn a lot of ways I think food is starting to take the place in culture that rock and roll took 30 years ago, in that eating has become incredibly political. And just as the street has always dictated fashions on music and other things, itโs starting to happen that way in food.
Jonathan GoldEverybody talks about the internet being the ultimate repository of cooking knowledge. But it's not. It sucks.
Jonathan GoldCooking is what makes us human. For example, Chimpanzees spend eight to ten hours trying to feed themselves, they are occupied by it, eating basically indigestible things. Once our human ancestors learn to cook things, suddenly we didn't have to spend that much time on digestion, our brains expanded, and we think about other things.
Jonathan Gold