They call me the father of illustrated journalism. What folly! I never thought any such thing. I had a small newspaper, which had been dead for years, and I was trying in every way to build up its circulation. What could I use for bait? A picture, of course.

I desire to assist in attracting to this profession young men of character and ability, also to help those already engaged in the profession to acquire the highest moral and intellectual training

A cynical, mercenary, demagogic press will produce in time a people as base as itself.

Our Republic and its press will rise or fall together," Pulitzer wrote. "An able, disinterested, public-spirited press, with trained intelligence to know the right and courage to do it, can preserve that public virtue without which popular government is a sham and a mockery. A cynical, mercenary, demagogic press will produce in time a people as base as itself. The power to mould the future of the Republic will be in the hands of the journalists of future generations.

A journalist is the lookout on the bridge of the ship of state. He notes the passing sail, the little things of interest that dot the horizon in fine weather. He reports the drifting castaway whom the ship can save. He peers through fog and storm to give warning of dangers ahead. He is not thinking of his wages or of the profits of his owners. He is there to watch over the safety and the welfare of the people who trust him.

There is room in this great and growing city for a journal that is not only cheap but bright, not only bright but large, not only large but truly democratic-dedicated to the cause of the people rather than that of the purse potentates-devoted more to the news of the New than the Old World-that will expose all fraud and sham, fight all public evils and abuses-that will sever and battle for the people with earnest sincerity.

Publicity, publicity, PUBLICITY is the greatest moral factor and force in our public life.