They call me the father of illustrated journalism. What folly! I never thought any such thing. I had a small newspaper, which had been dead for years, and I was trying in every way to build up its circulation. What could I use for bait? A picture, of course.

Money is the great power today. Men sell their souls for it. Women sell their bodies for it. Others worship it. The money power has grown so great that the issue of all issues is whether the corporation shall rule this country or the country shall again rule the corporations.

The Post-Dispatch will serve no party but the people; be no organ of Republicanism, but the organ of truth; will follow no causes bit its conclusions; will not support the Administration, but criticize it; will oppose all frauds and shams wherever or whatever they are; will advocate principles and ideas rather than prejudices and partisanship.

A journalist is the lookout on the bridge of the ship of state. He notes the passing sail, the little things of interest that dot the horizon in fine weather. He reports the drifting castaway whom the ship can save. He peers through fog and storm to give warning of dangers ahead. He is not thinking of his wages or of the profits of his owners. He is there to watch over the safety and the welfare of the people who trust him.

Publicity, publicity, PUBLICITY is the greatest moral factor and force in our public life.

An able, disinterested, public-spirited press, with trained intelligence to know the right and courage to do it, can preserve that public virtue without which popular government is a sham and a mockery

A cynical, mercenary, demagogic press will produce in time a people as base as itself.