Sequencing - the careful striptease by which you reveal information to the reader - matters in an article, but it is absolutely essential to a book.

Memory is like a spiderweb that catches new information. The more it catches, the bigger it grows. And the bigger it grows, the more it catches.

Many memory techniques involve creating unforgettable imagery, in your minds eye. Thats an act of imagination. Creating really weird imagery really quickly was the most fun part of my training to compete in the U.S. Memory Competition.

To the extent that experience is the sum of our memories and wisdom the sum of experience, having a better memory would mean knowing not only more about the world, but also more about myself.

When we first hear [a] word, we start putting these associational hooks into it that make it easier to fish it back out at some later date.

Since at least the Middle Ages, philosophers and philologists have dreamed of curing natural languages of their flaws by constructing entirely new idioms according to orderly, logical principles.

Invented languages have often been created in tandem with entire invented universes, and most conlangers come to their craft by way of fantasy and science fiction.