Smell is the most powerful trigger to the memory there is. A certain flower, or a-a whiff of smoke can bring up experiences long forgotten. Books smell musty and-and-and rich. The knowledge gained from a computer is a... it, uh, it has no-no texture, no-no context. It's-it's there and then it's gone. If it's to last, then-then the getting of knowledge should be, uh, tangible. It should be, um, smelly.
Joss WhedonIn TV, there's so much compromise, it does start to grate a bit. But if you're a writer or an actor, it really is the place to be.
Joss WhedonI think [there's] the opportunity for - I almost said President Clinton, and soon I will - but for Hillary Clinton to address that, and for the public sphere to address that in a way that they haven't. We started a conversation in the last few years on race that we desperately needed to have.
Joss Whedon