Smell is the most powerful trigger to the memory there is. A certain flower, or a-a whiff of smoke can bring up experiences long forgotten. Books smell musty and-and-and rich. The knowledge gained from a computer is a... it, uh, it has no-no texture, no-no context. It's-it's there and then it's gone. If it's to last, then-then the getting of knowledge should be, uh, tangible. It should be, um, smelly.
Joss WhedonI love fantasy. I love horror. I love musicals. Whatever doesn't really happen in life is what I'm interested in. As a way of commenting on everything that does happen in life, because ultimately the only thing I'm really interested in is people.
Joss WhedonEverything is a drug. Family, art, causes, new shoesโฆ Weโre all just tweaking our chem to avoid the void.
Joss WhedonWhen I created Buffy, I wanted to create a female icon, but I also wanted to be very careful to surround her with men that not only have no problem with the idea of a female leader, but were in fact engaged and even attracted to the idea.
Joss WhedonThat's a very complicated issue [with Donal Trump supporters]. There's things going on with people that we're not privy to, we don't understand. These aren't just a bunch of bad people. That isn't how it works.
Joss Whedon