There are many things you shouldn't measure. Don't, for example, try to measure how much you love your wife!
Julian BagginiConstructive complaint requires only two things: that what you are complaining about should be different, and that it can be different. It sounds simple, but too often our protests fail this test.
Julian BagginiPeople do care where their food, or other goods, comes from, not merely if the price is right. And that means no business can afford to ignore the impacts their buying practices have on producers and on the perceptions and choices of consumers.
Julian BagginiThe border between the natural and the supernatural, religion and philosophy, may not always be clear. But there are lines and we should know and accept which side of it we are on.
Julian Baggini