Just the idea of making money can increase your skin conductancy, meaning there's a current of excitement.
Kabir SehgalOn a biological level, the brain registers money as something valuable - even a dollar bill which has no intrinsic value, it's just paper.
Kabir SehgalResearchers have compared brain scans of those people who are making money to those high on cocaine and found that them to be almost identical. Money has a biological and psychological effect on us.
Kabir SehgalAlbert Murray's The Omni-Americans is the most valuable non-business book because it discusses how you have to draw upon everyone's creativity. America is a mash-up of cultures and traditions, and great businesses know how to tap the strengths of all their employees, whatever their background may be.
Kabir SehgalPeople have tried to control other people by trapping them with debt. A loan can become a harmful and dangerous weapon.
Kabir SehgalOne of the best ways to convince someone is to use a telling example, a story, a narrative. When Steve Jobs announced a new product, he told a story, exzlaining how a product would change the world as we know it. He turned Apple into a story whose challenges and adventures you want to hear about.
Kabir Sehgal