Some people feel that humans have a right to eat other animals but not to trash the earth. They may choose veganism because a vegan's ecological footprint is light, but once they are not invested in eating animals, they are more likely to be willing to learn the details of what happens to them. That learning will encourage compassionate people to stick with a plant-based diet.

Animal rights is a serious subject, but I do my best to find humor where I can, and I have some great help: there are almost two hundred cartoons included in the book, including dozens from the brilliant Bizarro strip.

Mostly, I make sure to stay keenly aware of my own shortcomings so that I am more patient with others. It can be hard to see a friend order a cow-milk latte when almond or soy milk is available, knowing that the friend knows what dairy cows go through, how they mourn their babies, who have been carted off to veal crates so that we can steal their milk.

Seriously, many people have told me they can't eat turkeys anymore after getting to know them. I think in the wider world, when the stories air on the media, they help banish the idea that birds, other than parrots, are somehow lesser.

Caring for animals means caring for the environment they live in, and vice versa.

I try to meet people where they are.

Come for the body, stay for the soul.