We spotted Beyoncé, January Jones, Rihanna and Carey Mulligan wearing the label [Karen Walker]. I was ecstatic, but I'm just as thrilled to see interesting girls wearing our product everywhere. It's quite a buzz.

I always like the current one [collection] the most, that's just my nature!

We grew up with social media. There was no iPhone when we started! I love technology; I love what it does to my life. What I really love about social media and the Internet is that it has shifted the power it has democratised everything.

Fashion is about having a point of view, a taste and a personality. For us we always felt we could apply our DNA really to anything but you have to do it if it's true to you, feels authentic. It has to be real.

I don't know if I'm all that famous. When I first started my idea of what a career in fashion would look like is very different to the reality now.

I loved the idea that people dressed up to go to the gardens. Our work always has a utility point of view at its heartbeat and then other things come around it, so it really allowed us to use denims and suedes and gauzes, and those sorts of hard-working fabrics - workwear fabrics - and then contrast them with crepe de chine, beautiful florals and big jewelry.

I'm just in the business of creating; creating new work inspires you to create new work. It's kind of funny.