If you are considering earning your living from your Element, it's important to bear in mind that you not only have to love what you do; you should also enjoy the culture and the tribes that go with it.

Somewhere in, I think, the back of the mind of some [education] policy makers is this idea that if we fine-tune it well enough, if we just get it right, it will all hum along perfectly into the future. It won't, and it never did.

We are all born with extraordinary powers of imagination, intelligence, feeling, intuition, spirituality, and of physical and sensory awareness. For the most part, we use only a fraction of these powers, and some not at all.

There isn’t an education system on the planet that teaches dance everyday to children the way we teach them mathematics. Why?

Now, I don't mean to say that being wrong is the same thing as being creative. What we do know is, if you're not prepared to be wrong, you'll never come up with anything original. If you're not prepared to be wrong. And by the time they get to be adults, most kids have lost that capacity. They have become frightened of being wrong. And we run our companies like this, by the way, we stigmatize mistakes. And we're now running national education systems where mistakes are the worst thing you can make.

Everyone has huge creative capacities. The challenge is to develop them. A culture of creativity has to involve everybody, not just a select few.

Creativity is putting your imagination to work, and it's produced the most extraordinary results in human culture.