Get your customers involved in your business. Make them your partners and they'll never leave you.
Always give your customer something.
Know what your customers want most and what your company does best. Focus on where those two meet.
Make it easy for your customers to talk to you.
Never leave your customers wondering.
The best ideas in the world will accomplish nothing if you leave them on paper. Talk about them. Debate, discuss, argue. Put them into action. Then you can change the world.