So you think that hip-hop had it's start out in Queensbridge, If you popped that junk up in the Bronx you might not live.

I think that all journalists, specifically print journalists, have a responsibility to educate the public. When you handle a culture's intellectual property, like journalists do, you have a responsibility not to tear it down, but to raise it up. The depiction of rap and of hip-hop culture in the media is one that needs more of a responsible approach from journalists. We need more 30-year-old journalists. We need more journalists who have children, who have families and wives or husbands, those kinds of journalists. And then you'll get a different depiction of hip-hop and rap music.

Black people are just constantly immature in their thinking, undisciplined, and we suffer as a people. This is not about race in the sense that black people got to get something better than whites or Latinos or Asians. This is just basically that we keep complaining about what we don't have and what we can't do, and then, when we get in positions to do stuff, we fight amongst ourselves like savages.

Deepak Chopra, look at him. He's probably the most successful self-help guru in the world. I don't think he's struggling for any marketing or exposure. You've just got to know where your audience is.

If Hip Hop has the ability to corrupt young minds, it also has the ability to Uplift them.

You can't expect to be on MTV and critique George Bush. You can't expect to be on BET or the cover of 'The Source' advocating Jesus Christ or Buddha or Hindu Krishna or Moses. As a conscious rap artist, you have to play in the arena that you're supposed to be in. What is that arena? That arena is the college market. The conscious rap artist woos the college market, even though the college market is the wildest, most sexed-out, drug-driven market in the country, possibly the world.

When I say hip-hoppers, I mean black, white, Asian, Latino, Chicano, everybody. Everybody. Hip-hop has united all races. Hip-hop has formed a platform for all people, religions, and occupations to meet on something. We all have a platform to meet on now, due to hip-hop. That, to me, is beyond music. That is just a brilliant, brilliant thing.