If you’re not doing some things that are crazy, then you’re doing the wrong things.

Don't be evil- apparently people like it better than "Be good".

If your access to health care involves your leaving work and driving somewhere and parking and waiting for a long time, that's not going to promote healthiness.

Basically, our goal is to organize the world's information and to make it universally accessible and useful.

If we are not trusted, we have no business.

For a lot of companies, it's useful for them to feel like they have an obvious competitor and to rally around that. I personally believe it's better to shoot higher. You don't want to be looking at your competitors. You want to be looking at what's possible and how to make the world better.

You know what it's like to wake up in the middle of the night with a vivid dream? And you know that if you don't have a pencil and pad by the bed, it will be completely gone by the next morning. Sometimes it's important to wake up and stop dreaming. When a really great dream shows up, grab it.