I'm a guy who is just trying to be successful in whatever I do, and I give everything to my teammates, give everything to the coaching staff. When you fall short, it hurts and it eats at you, and it hurts me to know that I wish I could have done better and done more and just put a little bit more effort or whatever the case may be to help us get over the hump. But it just wasn't our time.
LeBron JamesBut then I lock back in and I start thinking about how fun it is to compete during the playoffs and the first round, the second round, and Eastern Conference Finals. If I'm lucky enough to get here again, it will be fun to do it.
LeBron JamesThe best thing that ever happened to me was losing last year in the Finals. I had to change.
LeBron James