The Web ultimately is a medium used by real offline people, and as such, it'll probably be whatever we are.

I really wouldn't call a lot of what's online "literature" since that word, to me, refers to a sub-genre of writing that belongs to the heavy-hitters, the canonical writers, Shakespeare, Dante, Milton, Dostoevsky, Kafka, and even Toni Morrison, George Saunders, Thomas Bernhard, Sebald, Borges, DFW, e.g.

There's a ton of good art and music and writing out there offline among a ton of trash, and the same goes with what's online.

Artists used to argue about art for art's sake versus social realism etc, and now it's like the most dominate argument is related to "art for the market's sake." It's a necessity, somewhat, for some people.

Having a voice unlike another means you've "found yourself" as a writer.

The problem with the term "The New Fiction" is that the fiction will inevitably be old. The same could have been said about the work of any generation of writers.

I'm an only child and an American and am wholly in favor of uniqueness of voice in everything, especially music and writing.