In my experience, some of the biggest obstacles to becoming a successful entrepreneur aren't financial or structural - they are internal and psychological. It's important for dreamers to believe in themselves and their ideas, to fend off the skeptics and find others who will share in their dreams. Once you understand that being called "crazy" is a compliment, you realize that you can get beyond other people's opinions and zig when others zag.
Linda RottenbergProducts, profits, and paychecks are not enough anymore. These days, society cares how you treat your own workers. Customers want to know you promote the same values inside your walls as you do outside; job hunters want to know you care about them before they send in an application. Your culture is your brand. You need to create an organization where your employees believe in what you do.
Linda RottenbergToday, entrepreneurs are at the forefront of a new era in which organizations put talent at the heart of their business models. And they have no choice. Having grown up surrounded by entrepreneurial freedoms, workers expect flexibility. They insist on collaboration. They demand meaning. Creating an environment that brings out the entrepreneurial instincts in your workforce - a worldview we might call "employeeship"- is key.
Linda RottenbergIf you're not called crazy when you launch something new, it means you're not thinking BIG enough.
Linda RottenbergYou can't rock the boat without being told you're off your rocker. Entrepreneurs' greatest asset is their contrarian way of thinking, their tendency to zig when others zag, to go in a new direction. But many people don't give themselves permission to get going for fear that they will be called crazy. I say not only is crazy a compliment, but if you're not called crazy when you start something new, then you're not thinking big enough!
Linda RottenbergOne of the key skills you'll need to bring change to the world will really test your creativity, as well as your sanity, your patience, and your resolve. It has to do with how to take your dream and make it as real as possible. It doesn't really matter what your dream is, "going big" means doing it to the utmost. To do that, you need one thing: other dreamers to share your dream. If you learn to make your dream a team effort, you'll find the key to growing big.
Linda Rottenberg