Take a random group of 8-year-old American and Japanese kids, give them all a really, really hard math problem, and start a stopwatch. The American kids will give up after 30, 40 seconds. If you let the test run for 15 minutes, the Japanese kids will not have given up. You have to take it away.
Malcolm GladwellThere is a simple way to package information that, under the right circumstances, can make it irresistible. All you have to do is find it.
Malcolm GladwellWhy are man hole covers around?" If you don't knwo the answer to the questions, you're not smart enough to work at microsoft
Malcolm GladwellMy point is that the great challenge of an artist is to balance those two things: to be strong enough to have your own personal vision that you will put on the page or the canvas or the screen, no matter what people say, but it requires a radical sensitivity. You have to be completely open to what the world is telling you, to what your audience tells you. And balancing those two things is nearly impossible.
Malcolm Gladwell