I don't think people are averse to thinking about things in a deep way, but we have limited time and opportunity to think about things in a deep way. I think that's why there is an appetite for non-fiction - it gives people the opportunity to reexamine ordinary experience and be smarter about it.

What do we tell our children? Haste makes waste. Look before you leap. Stop and think. Don't judge a book by its cover. We believe that we are always better off gathering as much information as possible and spending as much time as possible in deliberation.

I don't really collect books. I tend to lose interest in them the minute I've read them, so most of the books I've read are left in airplanes and hotel rooms.

Anyone who knows the marketing world knows that ideas come and go, and people latch onto things and think of them as a kind of solution.

Hard work is a prison sentence only if it does not have meaning.

Incompetence annoys me. Overconfidence terrifies me.

People don't rise from nothing.