People at CDC [Centers for Disease Control] who cut their teeth on diseases over the last 10 years have started to think of crime as another disease, and using some of these same concepts. It was something that was in the air in that world, but it was time to bust it out and apply it to any number of different social epidemics.
Malcolm GladwellActivism that challenges the status quo, that attacks deeply rooted problems, is not for the faint of heart.
Malcolm GladwellTruly successful decision-making relies on a balance between deliberate and instinctive thinking.
Malcolm Gladwell