As human beings, we always expect everyday change to happen slowly and steadily, and for there to be some relationship between cause and effect.
The difference isn't resources, it's attitude.
We can unravel the logic behind who succeeds and who doesn't.
If everyone has to think outside the box, maybe it is the box that needs fixing.
The trick to finding ideas is to convince yourself that everyone and everything has a story.
I'm someone who can provide an intellectual framework, but I can't tell people who are trying to sell Product X how to do that because I don't know, and I would be faking it if I attempted to step into that role.