We have, as human beings, a storytelling problem. We're a bit too quick to come up with explanations for things we don't really have an explanation for.
Malcolm GladwellInstinct is the gift of experience. The first question you have to ask yourself is, 'On what basis am I making a judgment?' ... If you have no experience, then your instincts aren't any good.
Malcolm GladwellSuccess is not a random act. It arises out of a predictable and powerful set of circumstances and opportunities.
Malcolm GladwellAnyone who knows the marketing world knows that ideas come and go, and people latch onto things and think of them as a kind of solution.
Malcolm Gladwell