Audiences can tell when you're being fake and they will eat you alive. But if you're doing something authentic they will connect to it and that can lead to commercial success.
Marc WebbGeeks are running the world, anyone who's seen The Social Network knows the dynamic has shifted, but what I think is iconic and timeless about Peter Parker is that he's an outsider, on the outside looking in, and that was something I thought was very important to protect.
Marc WebbI always remembered that when I saw people get married they got on a rocketship and went to Planet Happiness, Population: Them.
Marc WebbNerds are running the world. Andrew Garfield made a movie [called โThe Social Networkโ] about it. Nerds are no longer pariahs and knowing how to write computer code is longer a [mocked] quality. What was important in those early comics was this notion that Peter Parker is an outsider and how we define that in a contemporary context. That, I think, was one of the challenges for us โ getting Peter Parkerโs outsider status to be current.
Marc Webb