I think one of the things about Peter Parker that is so great, and what has made him and Spider-Man last so long is he is a kid that we all feel connected to, he's not an alien, he's not a millionaire, he's just this kid that has trouble asking girls out.

Nerds are running the world. Andrew Garfield made a movie [called “The Social Network”] about it. Nerds are no longer pariahs and knowing how to write computer code is longer a [mocked] quality. What was important in those early comics was this notion that Peter Parker is an outsider and how we define that in a contemporary context. That, I think, was one of the challenges for us — getting Peter Parker’s outsider status to be current.

It's really hard to find just a simple character-driven drama, outside of a genre, that was available to direct, except for on TV.

Geeks are running the world, anyone who's seen The Social Network knows the dynamic has shifted, but what I think is iconic and timeless about Peter Parker is that he's an outsider, on the outside looking in, and that was something I thought was very important to protect.

When you get that opportunity to be honest and open with somebody, for the first time, and share things about yourself that you haven't been able to share before, that you might be scared of or ashamed about, that's really exhilarating, and I think that's something that people will really identify with.

I think that Spider-Man is a part of our culture. He's a perennial character. He's something that's constantly reexamined and there are so many versions of him in the comics that it was something that I thought that we could do cinematically. He belongs on the big screen.

Romance: That's one of the things that makes Spider-Man really unique, in terms of the comic books. There is a tender, romantic quality to it. And certainly, that's something that's always fascinated me about the cinema: good romance.