Obviously when you're a teen you have no money, so you make, like, three outfits out of one dress. You're like, 'OK cut the arms here. Alright: New party, cut them to here.'

I don't think I'm an instantaneous act the whole world will love in one second - but that's how I've felt about bands I love.

I really like the look of the 1950s, lots of suburban Americana influences. I'm 5'4', so I like kitten heels occasionally because I can move around a bit easier, but pointy-toed pumps are very elongating.

I actually quite like promo, which is quite odd for an artist, but recording's not the easiest thing.

I think celebrity culture and sexuality in pop music is really important, but I want there to be an alternative for people.

Electra Heart is the antithesis of everything I stand for. And the point of introducing her and building a concept around her is that she stands for the corrupt side of American ideology, and basically that's the corruption of yourself. My worst fear - that's anyone's worst fear - is to lose myself and become an empty person. And that happens a lot when you're very ambitious.

I'm not really part of that 'L.A. thing' or that celebrity culture. I'm more like someone who observes it, and I can't ever imagine being like that.