'Survivor' wouldn't have happened had I not gone out there and helped CBS to sell sponsors to finance the first one. Part of my thinking on 'Survivor' was that it should have rewards that are corporate brands. A Big Mac, one thimble-full of Coca-Cola.

No one's going to watch The Bible on primetime TV.

Bug eating and backstabbing are the stuff of great entertainment.

Facing your fears robs them of their power.

I learned firsthand that there would simply be no wars if people engaged in real conversation.

There are screens at the gas station, there are screens at the shopping mall. And they all need content.

I learned in America that Americans are into results. Americans don't care where you came from, what your family did, what school you graduated from. They care about if you can deliver the results. That's what makes America the country it is.