Never follow your dreams. Follow your effort. It's not about what you can dream of. That's easy. It's about whether or not it's important enough to you to do the work to be ready to be successful in that business.
Mark CubanYou always have to know what business you are in. Everybody thought we were in the basketball business. It's an NBA-team; we are not in the basketball business. We are in the business of creating experiences and memories.
Mark Cuban