Designers are by nature more inquisitive, more connected. They dig a little deeper in terms of insights. They turn those insights into innovation. That connection to the consumer is absolutely critical in driving innovation. Itโs critical that design isnโt subjugated to the back room as a short order cook for marketing or for merchandising or sales. It has to be up front.
Mark ParkerThe role of design at a company is to allow you to recreate yourself, to allow your company to find a new way of success before the old way fails.
Mark ParkerI have sketched since a young age, so there's always been an artistic side, a visual side to my personality.
Mark ParkerSustainability at Nike means being laser-focused on evolving our business model to deliver profitable growth while leveraging the efficiencies of lean manufacturing, minimizing our environmental impact and using the tools available to us to bring about positive change across our entire supply chain.
Mark Parker