The role of design at a company is to allow you to recreate yourself, to allow your company to find a new way of success before the old way fails.
Mark ParkerI just really enjoy the process of working with other talented, creative people. There's great power in bringing diverse points of view together. It can be incredibly stimulating.
Mark ParkerThe digital and physical worlds are starting to come together more seamlessly - it's only the tip of the iceberg in terms of what's coming.
Mark ParkerDesigners are by nature more inquisitive, more connected. They dig a little deeper in terms of insights. They turn those insights into innovation. That connection to the consumer is absolutely critical in driving innovation. Itโs critical that design isnโt subjugated to the back room as a short order cook for marketing or for merchandising or sales. It has to be up front.
Mark Parker