Young people are just smarter.

Don't discount yourself, no matter what you're doing. Everyone has a unique perspective that they can bring to the world.

If you actually do something you love it's a lot easier and takes on a lot more purpose.

The days of you having a different image for your work friends or co-workers and for the other people you know are probably coming to an end pretty quickly. Having two identities for yourself is an example of a lack of integrity.

A squirrel dying in front of your house may be more relevant to your interests right now than people dying in Africa.

Advertising works most effectively when it's in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook - they share information with their friends, they learn about what their friends are doing - so there's really a whole new opportunity for a new type of advertising model within that.

I think there's confusion around what the point of social networks is. A lot of different companies characterized as social networks have different goals - some serve the function of business networking, some are media portals. What we're trying to do is just make it really efficient for people to communicate, get information and share information.