My goal was never to just create a company. A lot of people misinterpret that, as if I don't care about revenue or profit or any of those things. But what not being just a company means to me is not being just that - building something that actually makes a really big change in the world.
Mark ZuckerbergAdvertising works most effectively when it's in line with what people are already trying to do.
Mark ZuckerbergI don't hate anybody. The Winklevi aren't suing me for intellectual property theft. They're suing me because for the first time in their lives, the world didn't work the way it was supposed to for them.
Mark ZuckerbergStuff like photos and events and groups - we've built pretty basic versions of those apps to start but they ended up being so much more used because of their social integrations.
Mark ZuckerbergWhen you give people ability to stay connected with all the people they care about, and you make it so they can express new things about themselves or in communication with other people who they care about, then you just open up new possibilities. You make it so people can stay connected in ways that they couldn't before.
Mark ZuckerbergThere is a huge need and a huge opportunity to get everyone in the world connected, to give everyone a voice and to help transform society for the future. The scale of the technology and infrastructure that must be built is unprecedented, and we believe this is the most important problem we can focus on.
Mark Zuckerberg