Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.

Any ad consciously attended to is comical. Ads are not meant for conscious consumption. They are intended as subliminal pills for the subconsious in order to exercise an hypnotic spell, especially on sociologists.

Photography turns people into things and their image into a mass consumer product.

There ain't no grammatical errors in a non-literate society.

There is a real, living unity in our time, as in any other, but it lies submerged under a superficial hubbub of sensation.

A moral point of view too often serves as a substitute for understanding in technological matters.

The future masters of technology will have to be light-hearted and intelligent. The machine easily masters the grim and the dumb.