By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds.
Marshall McLuhanEducation, which should be helping youth to understand and adapt to their revolutionary new environments, is instead being used merely as an instrument of cultural aggression.
Marshall McLuhanIn television, images are projected at you. You are the screen. The images wrap around you. You are the vanishing point.
Marshall McLuhanYou see, Dad, Professor McLuhan says that the environment that man creates becomes his medium for defining his role in it. The invention of type created linear, or sequential thought, separating thought from action. Now, with TV and folk singing, thought and action are closer and social involvement is greater. We again live in a village. Get it?
Marshall McLuhan