The next 30 days are going to pass whether you like it or not, so why not think about something you have always wanted to try and give it a shot for the next 30 days?
SEO is not synonymous to JUNK E-MAIL.
Mobile is important, and coming faster than most people in this room realize.
Think about what a user is going to type.
The objective is not to "make your links appear natural"; the objective is that your links are natural.
Thirty days is just about the right amount of time to add a new habit or subtract a habit - like watching the news - from your life.