Matt Cutts Quotes

We want people doing white hat search engine optimization (or even no search engine optimization at all) to be free to focus on creating amazing, compelling web sites. As always, we’ll keep our ears open for feedback on ways to iterate and improve our ranking algorithms toward that goal.

SEO is not synonymous to JUNK E-MAIL.

When you've got 5 minutes to fill, Twitter is a great way to fill 35 minutes.

Make your links from blog comments genuine.

Mobile is important, and coming faster than most people in this room realize.

Think about what a user is going to type.

The objective is not to "make your links appear natural"; the objective is that your links are natural.

Everybody thinks their website is above average.

Thirty days is just about the right amount of time to add a new habit or subtract a habit - like watching the news - from your life.

The next 30 days are going to pass whether you like it or not, so why not think about something you have always wanted to try and give it a shot for the next 30 days?

I'm a bit of a connoisseur of Google criticism.