I actually went on lectures at Harvard, Stanford, Oxford and all the business schools eight years ago, explaining what the implications were and how the platforms could be powerful in creating the narrative of your brand and mobilizing your life so that you become humanized as well. I understood that and thought that was really empowering, not only to artists, but to brands as well and in general.
MC HammerHollywood is in the perception business where you create layers to create mystery. In Silicon Valley it's about taking away the layers to get to the substance.
MC HammerThe great thing is anytime you see an artist that has a piece of what I've already done, you can see it from afar. 'He's doing that lil' hammer right there' - whether it's the energy, the swag or the look - it's a blessing.
MC HammerIf you watch the award shows, you'll see variations of the hammer pants. It's always cool to see that and then every now and then, you'll see an artist who's pushing the envelope and it may not be all the way there but you can see where it's coming from. I'm always appreciative of seeing my influence.
MC Hammer