Well, we have to realize the truth about the person who is a hip-hop insider. Most of these people are not really insiders. They are people who are chosen to do an interview and they will make a statement and say that they are a part of the hip-hop culture, but from an intellectual standpoint, they are not very sharp, because back in '1990..'91 one would criticize somebody for doing one type of commercial and say that's not real hip-hop and then another rapper turns around and sell them malt liquor and say that's real hip hop.

I got a new song called "The Plug" and the hook says "I'm the plug/I'm connected to everything you love.

I actually went on lectures at Harvard, Stanford, Oxford and all the business schools eight years ago, explaining what the implications were and how the platforms could be powerful in creating the narrative of your brand and mobilizing your life so that you become humanized as well. I understood that and thought that was really empowering, not only to artists, but to brands as well and in general.

We got to pray just to make it today.

I make an active effort to remain a positive role model to kids. They need people to show them there's another way.

I've been in real estate for a long time and I always try to stay on the edge. I'm really excited about the partnership with Trulia because it's centered around technology and the various social engagements it lends itself to. This is real estate going forward with a mobile and social application. It fits my profile and perspective.

If kids say I'm just a gospel rapper, I won't be able to get in their cars.