You got to be careful to not get too comfortable with incremental improvement. I think sometimes you just got to jump off a ledge.
Merlin MannTrying to talk somebody out of the stuff that they enjoy in life is like trying to talk them out of their faith or their sexuality. Itโs a pointless exercise that can never be anything but acrimonious and will only highlight unnecessary amounts of difference about things that ultimately donโt really matter. Buy the steak you like, worship the god you love, neck with the people that you treasure and donโt worry about the numbers.
Merlin MannI think all of the best nonfiction that has ever been made comes from the result of someone who can't stop thinking about a certain topic - a very specific aspect of a certain topic in some cases. And second, they got really good at figuring out what they had to say about it.
Merlin Mann