For AXE to take a chance on me and to help me, you know, collaborating with them was just a really, really big deal for me. It shows that they bought into me and vice versa so it's a good relationship.
Michael B. JordanChicago PD has a rule that if you work in Chicago you have to live in Chicago. Some areas don't have that rule.So oftentimes you get people from different environments that get thrown into environments with people that they never spent time with before in they life. On a daily basis or in their personal life. The only access they had to these type of people was through the media.
Michael B. JordanI don't like speaking on things that I don't care about and that I'm not personally invested in.
Michael B. JordanI've always been a fan of AXE and when I heard about their new product and they sent it out to me for me to try and smell and I was like, oh man. It's hard for me to talk about something I don't care about or I'm not really into but once I tried it out for myself I was like, wow okay I can get into this [ collaboration].
Michael B. Jordan