People ask me all the time, 'How can I become a successful entrepreneur?' And I have to be honest: It's one of my least favorite questions, because if you're waiting for someone else's advice to become an entrepreneur, chances are you're not one.

The point is, you can't keep doing the same thing and expect it to keep working.

We were always focused on our profit and loss statement. But cash flow was not a regularly discussed topic. It was as if we were driving along, watching only the speedometer, when in fact we were running out of gas.

By questioning all the aspects of our business, we continuously inject improvement and innovation into our culture.

One of the things was to create a kind of amnesty environment.

Don’t be afraid to fail. Get out there and experiment and learn and fail and get a rate based on the experiences you have. Go for it and when you go for it you’ll learn what you’re capable of, what the potential is, where the opportunities are, but you can’t be afraid to fail because that’s when you learn.

One of the things I benefited from when I started this business was that I didn't know anything. I was just instinct with no preconceived notions. This enabled me to learn and change quickly without having to worry about maintaining any kind of status quo, like some of my bigger competitors.