The true start-up of a business is what happens before you start-up.

Organize around business functions, not people. Build systems within each business function. Let systems run the business and people run the systems. People come and go but the systems remain constant.

Great people have a vision of their lives that they practice emulating each and every day. They go to work on their lives, not just in their lives.

You have to see the pattern, understand the order and experience the vision.

Most entrepreneurs fail because they are working IN their business rather than ON their business.

With no clear picture of how you wish your life to be, how on earth are you going to live it?

If your business depends on you, you don’t own a business—you have a job. And it’s the worst job in the world because you’re working for a lunatic!