Someone who lies for you will also lie to you. The occasional benefit your business may gain from a successful deception or concealment is always outweighed by the encouragement it provides to those willing to risk trust for success.

A person is said to have good character when their habits, dispositions and conduct reflect a deep commitment to ethical virtues and moral principles.

I am not and never will be perfect. I am not always as honest, respectful, responsible, fair or as kind as I should be. All I can do is what I should do: strive every day, with every decision to be the best person I can be. I don’t expect to be perfect but I know I can be better.

The ethical person should do more then he is required to do, and less than he is allowed to.

Don't sacrifice a good life for a good time.

Ordinary people, even weak people, can do extraordinary things through temporary courage generated by a situation. But the person of character does not need the situation to generate his courage. It is a part of his being and a standard approach to all life's challenges.

What will matter is not your competence, but your character. What will matter is not how many people you knew but how many will feel a lasting loss when you are gone. What will matter is how long you will be remembered, by who and for what?