Be the kind of person who takes supplements - then skip the supplements.

If you’re concerned about your health, you should probably avoid products that make health claims. Why? Because a health claim on a food product is a strong indication it’s not really food, and food is what you want to eat

I mean, we're really making a quantum change in our relationship to the plant world with genetic modification.

The food system is a very complex beast. There are people who are going to get their food at Wal-Mart or at Safeway; they're not going to the farmers' market. Those people need choices too.

While it is true that many people simply can't afford to pay more for food, either in money or time or both, many more of us can. After all, just in the last decade or two we've somehow found the time in the day to spend several hours on the internet and the money in the budget not only to pay for broadband service, but to cover a second phone bill and a new monthly bill for television, formerly free. For the majority of Americans, spending more for better food is less a matter of ability than priority. p.187

It's very important to get out, to do reporting. It's also really interesting. I come at it as a journalist, and I think that's helped me, and I come at it as someone who sees nature wherever he looks, and that helps.

The energy I was sensing in audiences was political energy, as much as anything else.