Paying attention at every moment, forms a new relationship to time. In some magical way, by slowing down, you become more efficient, productive, and energetic, focusing without distraction directly on the task in front of you. Not only do you become immersed in the moment, you become that moment.

Which I think is great. I don't think there's nothing wrong with it. If you look in most professional sports, they're run by Jewish people. If you look at a lot of most successful corporations and stuff, more businesses, they're run by Jewish. It's not a knock, but they are some crafty people.

Everyone is creative, but me and my colleagues are using a different definition of creativity than is implied when people say they are not creative. We believe that people are being creative if they are bringing out their highest inner resources to improve their lives and those around them. Those who are living from their core, and doing what they are destined to do, are being creative, no matter how mundane their work or profession might seem.

Often when people are claiming that they are not creative, they mean that they are not artists, writers, athletes, or any other media types demonstrating creativity. Or they know someone who always seems to have a lot of ideas and know that they can't match that. We all have a tendency to idolize those who create what we see in the media. I think it's better to use these people as models rather than idols, especially when these people have aspects of their lives that are similar to us. Then we can take their inspiration as we go on to be creative in our own way in our own lives.

The more I do this creative work teaching the "Personal Creativity in Business" course at Stanford the more I realize that business is about people in groups being creative in their own way. If business creativity does not allow individual development, then it isn't sustainable. But if business creativity means people bringing out their best and developing that, then amazing things can happen - not only for the business but also more importantly for the individual and the surrounding community.

What is a barrier to one person to creativity is a springboard for another. And the thing that makes the difference from one person or another is how they deal with and are affected by their inner voice of blame and criticism, so-called the VOJ or Voice of Judgment.

If there is one characteristic that signals creativity in business, it might be follow-through.