We shape our life by deciding to pay attention to it. It is the direction of our attention and its intensity that will determines what we accomplish and how well.

A person can make himself happy, or miserable, regardless of what is actually happening 'outside,' just by changing the contents of consciousness.

If an enterprise does not aspire to be the best of its kind, it will attract second-rate employees, and it will be soon forgotten.

Good design is a visual statement that maximizes the life goals of the people in a given culture (or, more realistically, the goals of a certain subset of people in the culture) that draws on a shared symbolic expression for the ordering of such goals.

A thoroughly socialized person is one who desires only the rewards that others around him have agreed he should long for - rewards often grafted onto genetically programmed desires.A person who cannot override genetic instructions when necessary is always vulnerable..The solution is to gradually become free of societal rewards and learn how to substitute for them rewards that are under one's own powers.

Few things are sadder than encountering a person who knows exactly what he should do, yet cannot muster enough energy to do it. "He who desires but acts not," wrote Blake with his accustomed vigor, "Breeds pestilence.

When people restrain themselves out of fear, their lives are by necessity diminished. They become rigid and defensive, and their self stops growing.