It's funny; it's a real balancing act. In TV, everybody's talking about authenticity. In order to make 'Dirty Jobs' authentic, I really can't be overly informed. The minute I am, I become a host It's a very tricky business paying a tribute to work, because TV is very bad at it.
Mike RoweIm a B-list celebrity trying to give it an honest look. They see me do actual work. ... I try to be the viewer with a microphone.
Mike RoweMost of the things I do brand wise are both missionary and mercenary in their position, and that's really important to me; that's one of the first things I look at when I say, 'does it make sense to do a deal?'
Mike Rowe