Give a cold shoulder to cold callers. Never invest in anything based on a phone call from someone you don't know or whose office is a post office box.

Bet on black. Buy low-debt or no-debt companies. When the economy is in trouble, these companies usually have enough cash on hand to stay out of trouble. And they seldom need to borrow when interest rates are high.

Have the courage of your own convictions and don't be swayed by friends who boast about their financial home runs. Last year's winners are often this year's losers.

Invest in vanity. Buy stocks in high-profile companies whose products are designed to make you feel good and look good.

When a corporation goes into the marketplace to buy back its own stock, it means management thinks the stock is undervalued. This is a smart time to buy.

Sell before the holidays. Stock prices tend to rise on the last trading day before major holidays.

If you're uncomfortable with your financial advisor, it's probably with good reason.