Men nearly always follow the tracks made by others and proceed in their affairs by imitation, even though they cannot entirely keep to the tracks of others or emulate the prowess of their models. So a prudent man should always follow in the footsteps of great men and imitate those who have been outstanding.
Niccolo MachiavelliIt is necessary that the prince should know how to color his nature well, and how to be a hypocrite and dissembler. For men are so simple, and yield so much to immediate necessity, that the deceiver will never lack dupes.
Niccolo MachiavelliTo ensure victory the troops must have confidence in themselves as well as in their commanders.
Niccolo MachiavelliMen shrink less from offending one who inspires love than one who inspires fear.
Niccolo Machiavelli