The brain likes to be efficient and so even as its strengthening the pathways you're exercising, it's pulling - it's weakening the connections in other ways between the cells that supported old ways of thinking or working or behaving, or whatever that you're not exercising so much.

What the book does as a technology is shield us from distraction.

I think we begin to lose the ability to read in the deepest, most interpretive ways because were not kind of calming our mind and just focusing on the argument or the story.

It's interesting to think about how the book changed us.

We become, neurologically, what we think."(33)

Today, no one would dispute that information technology has become the backbone of commerce. It underpins the operations of individual companies, ties together far-flung supply chains, and, increasingly, links businesses to the customers they serve. Hardly a dollar or a euro changes hands anymore without the aid of computer systems.

What I had thought were signs of a broken educational system - the seemingly random placement of commas, the spastic syntax, the obnoxious overuse of quotation marks, the goofy misspelling of 'Jouralism' - were actually signs of the New Instantaneousness. 'Instant Jouralists' cannot be concerned with punctuation and grammar and spelling. That stuff just 'slows you down.' To be an 'Instant Jouralist,' you have to write as if you were being pursued by a cheetah across the Serengeti.