The crucial point is always the own cost structure. Therefore I created a Low Cost alliance with air Berlin.

I was not interested at all in Formula One when I left; I was very busy with my airline. But slowly I started missing the adrenaline rush and the driving of such fantastic cars at the limit. In reality this urge never disappears when you're a top driver, because I think we're a different breed of people, we need to take chances, we need to push ourselves to the limit all the time, that sort of thing. It stays with you, although you can kill it by losing motivation or other things in your life, but it never leaves you forever.

You must always be faster and better than the others.

When you have the chance to fight for victory or a podium finish, you have the motivation to push that extra bit out of yourself.

When you have something in black and white, you can deal with it quicker.

I always want to know whether the customers are satisfied; customer satisfaction is, after all, my ultimate goal!

Really, you should always discuss the defeats because you can learn much more from failure than from success.